The Pioneer Long Look

Pioneer's Long Look Philosophy (as adopted by Genetic Technologies Limited in New Zealand) has four simple statements of business policy.

  1. We strive to produce the best products in the market.
  2. We deal honestly and fairly with customers, employees and business associates.
  3. We vigorously market our products without misrepresentation.
  4. We provide helpful management information to assist customers in making optimum profit from our products.